Supporting Physicians. Educating Patients. Advancing Heart Health.
Educating, empowering, and connecting Floridians to value-based, patient-centered cardiovascular care — grounded in prevention, science, and compassion.
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ABOUT THE FHA
Your Partner in Preventive Heart Health
The Florida Heart Association (FHA) is a non-profit network of independent cardiologists and care providers dedicated to improving cardiovascular outcomes through prevention, education, and access.
Our mission: to transform heart care through value-based, outpatient, and evidence-driven innovation.
What Is the FHA?
Learn About Our Mission
The Future of Heart Health Starts with Prevention
The Value-Based Cardiovascular ACO is the clinical engine behind the FHA — aligning independent cardiologists, advanced imaging, and digital care coordination under one mission:
Better outcomes, lower costs, and healthier lives.
Mission
Goals
Technology
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Heart/liver/kidney diagram illustrating “Cardiometabolic Disease is Driving Multiorgan Disease”
Text summary explaining how metabolic health (A1C, ApoB, Triglycerides) influences cardiovascular risk.
“Most people at risk for heart disease have ‘normal’ blood sugar — but their biomarkers tell a different story.”
– Dr. Marc S. Penn, FHA Chief Medical Officer
OUR SERVICES
Your Path to Complete Cardiovascular Wellness
Cardiovascular Risk Assessment (Biological)
Identify hidden risk factors with comprehensive biomarker testing — including cholesterol, glucose, A1C, ApoB, inflammation, and insulin resistance markers.
Recommended every 4–6 months.
⬇️ VIDEO PLACEHOLDER
Comprehensive Heart Imaging (Anatomical)
Advanced CT Angiography evaluates plaque quality, vessel health, and early inflammation — far beyond traditional calcium scoring.
Recommended every 24 months.
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Referral & Support
Get guidance on your test results, second opinions, or connections to independent cardiologists who prioritize prevention and patient relationships.
CTA Button to link back to “Find a Cardiologist Near You”
OUR APPROACH: ANATOMY + BIOLOGY
The State-of-the-Art Prevention Model
*** [IMAGE GOES HERE?] *** Dual infographic: “Anatomy (CTA Imaging)” vs “Biology (Biomarker Testing)”
“We’re linking anatomy and biology across every patient’s health journey — a precision prevention model.”– Dr. Marc S. Penn, FHA Chief Medical Officer
GUARDIAN CHRONIC CARE MATRIX
A Smarter Way to Prevent Disease
Through our GUARDIAN algorithm, FHA uses test results and clinical history to guide physicians in next-step testing and patient management.
This ensures early detection of cardiometabolic disease — heart, liver, and kidney — even when traditional markers appear normal.
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Visual Concept:
Simple flow diagram:
Patient → Testing → GUARDIAN Algorithm → Personalized Care Plan
CTA Button to link back to “Learn About Our Research Pilot”
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ADVOCACY & RESEARCH
Driving Change Through Science and Policy
Link to white paper or PDF download.
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